Services Select

Transforming Service Access

CLIENT
Services Select

ROLE
Freelance UI designer

DELIVERABLES
Hi-Fi designs, dev handover

DURATION
1 week project

YEAR
2024

Fostering Effortless Connectivity Between Users and Businesses

Services Select Project fosters effortless connections, revolutionizing service access. Their user-friendly platform empowers individuals and businesses to efficiently connect, enhancing accessibility nationwide.

Design challenges

Balancing aesthetics with functionality, ensuring mobile optimization, integrating branding. The Requirements were designing the homepage, creating a cohesive design.

Target Audience

Service Providers

DEMOGRAPHICS
Age: 25-55 years
Gender: All genders
Occupation: Service providers sectors such as plumbing, electrical services, beauty, health, home services, etc.
Geographic Location: Australia-wide

PSYCHOGRAPHICS
Comfortable using online platforms and mobile applications.
Want to attract more customers, and grow their client base.
Committed to providing high-quality services to customers.

BEHAVIOURAL FACTORS
Manage an online presence through websites or social media.
Willing to adopt new technologies to improve their business.

Consumers

DEMOGRAPHICS
Age: 15-65 years
Gender: All genders
Occupation: Varied occupations, including professionals, homeowners, and individuals seeking services.
Geographic Location: Australia-wide

PSYCHOGRAPHICS
Value convenience and efficiency in accessing local services.
Seek services that fit within their budget.
Comfortable using online platforms and mobile applications.
Rely on reviews and ratings for decision-making.
Regularly use mobile devices for searching and engaging with services.

CHALLENGES
Limited online visibility, challenges in reaching a wider audience.
Difficulty in finding trusted and comprehensive local service information.

The Solution

After 2 ideations we settled on this design by prioritizing user experience, employing responsive design principles, integrating branding elements subtly, and curating relevant imagery for enhanced engagement.

UI Designs

Ensure the proposed design maintains the current layout and design integrity, safeguarding insights from years of split-testing. Seamlessly integrate the familiar call-to-action layout with contemporary aesthetics, adapting the WordPress theme for consistency while adding fresh style elements. Maximize efficiency by reusing templates to preserve a uniform user experience. Prioritize a thorough review of WordPress template documentation for successful implementation of the redesigned platform.

I acknowledge the traditional custodians of the land on which I live and work: Wadawurrung people and pay my respects to Elders past, present and emerging of the Kulin nation.